How Color Choices in Stores Can Influence Your Shopping Decisions

Color Prompts You to Buy

A regular shopper in North America is likely to respond to color choice the following way:

GROUP	COLOR	HOW IT MAKES YOU FEEL	WHY IT INFLUENCES YOU	WHERE YOU ARE LIKELY TO SEE IT
warm (exciting)	Red	Energetic, hungry	It activates your pituitary gland and increases your heart rate	Logos and calls to action
	Orange	Enthusiastic, cheerful	It is a combination of aggressive red and cheerful yellow	Calls to action (subscribe, buy, etc)
cool (calming)	Blue	Secure and trustworthy	It is associated with sky (therefore universally liked)	Money and business related websites (banks, loans, etc)
	Green	Stable, wealthy (deep green)	It is the easiest color for the eyes	Testimonials, founder’s story, etc. Finance related websites (e.g. Forex related)
		Calm (light green)	It is associated with spring and nature	Entertainment and leisure related websites

How Color Choices in Stores Can Influence Your Shopping Decisions

Scene 360 Illusion » Clever and Creative Bench Advertisements - Amazing art and design! Optical Illusions, Videos and More!

Creative outdoor advertising by Nestle.

The city of Istanbul is promoting reading with book benches.

Creative campaign to promote skiing in Alberta, Canada.

Scene 360 Illusion » Clever and Creative Bench Advertisements - Amazing art and design! Optical Illusions, Videos and More!

Upside Down Faces : Wacky Archives

We got this by email a while ago and we never got around to publishing it. These are some very funny and pretty unusual pictures - two faces in one. I’m presuming these are quite old.

Upside Down Faces : Wacky Archives

33_pics.jpg (JPEG Image, 600x400 pixels)

33_pics.jpg (JPEG Image, 600x400 pixels)

Itv News | Diamond is no longer nature’s hardest material

London: Diamond will always be a woman’s best friend but the gemstone is no longer the world’s hardest material, according to scientists.

 

Instead, a rare natural substance, called lonsdaleite, which is made from carbon atoms just like diamond, has emerged as 58 per cent harder than the gemstone, according to a report in the New Scientist.

 

An international team, led by Zicheng Pan at Shanghai Jiao Tong University, simulated how atoms in two substances believed to have promise as very hard materials would respond to the stress of a finely tipped probe pushing down on them.

 

The simulation revealed that the first one, wurtzite boron nitride, withstood 18 per cent more stress than diamond, while the second, the mineral lonsdaleite, 58 per cent more.

 

Rare mineral lonsdaleite is sometimes formed when meteorites containing graphite hit Earth, while wurtzite boron nitride is formed during volcanic eruptions that produce very high temperatures and pressures.

 

If confirmed, however, wurtzite boron nitride may turn out most useful of the two, because it is stable in oxygen at higher temperatures than diamond.

 

And, according to the scientists, this makes it ideal to place on the tips of cutting and drilling tools operating at high temperatures, or as corrosion resistant films on the surface of a space vehicle, for example. Paradoxically, wurtzite boron nitrides hardness appears to come from the flexibility of the bonds between the atoms that make it up.

 

When its stressed some bonds tend to re-orientate themselves by about 90 to relieve the tension.

 

Although diamond undergoes a similar process, something about the structure of wurtzite boron nitride makes it nearly 80 per cent stronger after the process takes place, the studys co-author Changfeng Chen of University of Nevada wrote in the Physical Review Letters journal.

 

-PTI

Itv News | Diamond is no longer nature’s hardest material

Fabulous Rainbow Cake Tutorial | Hostess with the Mostess®

Fabulous Rainbow Cake Tutorial | Hostess with the Mostess®

2009-02-12-Children.jpg (JPEG Image, 900x1332 pixels) - Scaled (64%)

2009-02-12-Children.jpg (JPEG Image, 900x1332 pixels) - Scaled (64%)

48ae905176d58.jpg (JPEG Image, 667x1000 pixels) - Scaled (85%)

48ae905176d58.jpg (JPEG Image, 667x1000 pixels) - Scaled (85%)

index.html

index.html

TimeCatcher - Experience The Beauty

TimeCatcher - Experience The Beauty

watermark.php (JPEG Image, 348x609 pixels)

watermark.php (JPEG Image, 348x609 pixels)

Holy Pants: 2 ducks, 1 cup

Holy Pants: 2 ducks, 1 cup

Obama sushi - Boing Boing

Obama sushi - Boing Boing